STANFORD, Calif.—Stanford University’s Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) is pleased to announce China’s Caixin Media as the recipient of the 2011 Shorenstein Journalism Award. Caixin was selected for its commitment to integrity in journalism, and for its path-breaking role as a leader in establishing an independent media in China.

The Shorenstein Journalism Award was launched in 2002 to recognize the contributions of Western journalists in deepening our understanding of Asia. In 2011, the recipients of the award have been broadened to encompass Asian journalists who are at the forefront of the battle for press freedom in Asia and who have played a key role in constructing a new role for the media, including the growth of social media and Internet-based journalism. The award will also identify those Asian journalists who, from that side of the Pacific Ocean, have aided the growth of mutual understanding between Asia and the United States.

Asia has served as a crucible for the role of the press in democratization in places such as South Korea, Taiwan, India, Pakistan, and Indonesia. It has also figured greatly in the emergence of social media and citizen journalism. New tests of the role of the media are emerging in China, Vietnam, and other authoritarian societies in Asia. The Shorenstein Journalism Award aims to encourage the understanding of key issues facing the media in Asia, among them whether the Internet will be a catalyst for change or an instrument of authoritarian control.

The decision to name Caixin Media as the first recipient of this award in Asia is a recognition of the leadership role of a group of young journalists, led by a visionary editor, since their founding of Caijing magazine in 1998. The core group moved on in November 2009 to found Caixin Media in an effort to preserve their independence in a media environment dominated by the state in China. The company is based in Beijing and is guided by an independent advisory board of noted Chinese and foreign intellectuals and academics. The Caixin team has achieved renown for its coverage of the profound economic and social changes taking place in China and its willingness to dig into the darker corners of that change. In recent months, Caixin has probed into the errors that led to the crash of a high-speed train in China, and investigated the seizure and sale of children by family planning officials in Hunan province.

Hailed by the Economist as “one of China’s more outspoken media organizations,” Caixin is internationally recognized for its tough-minded investigative reporting. In 2011, Caixin editor-in-chief Hu Shuli was named one of Time Magazine’s Top 100 Influential People, and managing editor Wang Shuo was ranked among China’s top 10 young editors.

Caixin publishes several leading print and online publications, including the weekly business and finance magazine Caixin Century, the monthly periodical China Reform, the bimonthly journal Comparative Studies, and the English-language Caixin Weekly: China Economics and Finance. Caixin’s numerous other offerings include a Chinese- and English-language news portal Caixin.cn, a publication series, video programming, an international journalism fellowship program, and extensive use of social media.

On December 7, Hu and Wang will visit Stanford to accept the Shorenstein Journalism Award. They will participate in a daytime public panel discussion on the future of China’s independent media, joining acclaimed China historian and former Pulitzer Prize jury member Orville Schell, Shorenstein APARC associate director for research Daniel C. Sneider, and other noted Asia specialists. That evening, Hu and Wang will receive a cash prize of $10,000 during a dinner and award ceremony.

Hu’s distinguished career spans both print and broadcast journalism. She is a former Stanford Knight Journalism Fellow (1994), and, in addition to her role as Caixin’s editor-in-chief, currently serves as dean of the School of Communications and Design at Sun Yat-sen University. A recipient of the 2007 Louis Lyons Award for Conscience and Integrity in Journalism, Hu is frequently named on annual Who’s Who lists by publications such as Foreign Policy.

Wang is a former international editor for People’s Daily, a Chinese government-run newspaper published nationally. Recognized as one of the brightest rising stars in his field, Wang was named as a Young Leader in 2007 and 2008 by the Boao Forum for Asia, and as a media leader by the World Economic Forum. He has led the investigative journalism teams at Caixin.

About the Award

Established in 2002, the Shorenstein Journalism Award carries a cash prize of $10,000 and honors a journalist not only for a distinguished body of work, but also for the particular way that work has helped American readers to understand the complexities of Asia. The award was named after Walter H. Shorenstein, the philanthropist, activist, and businessman who endowed two institutions that are focused respectively on Asia and on the press: Shorenstein APARC in the Freeman Spogli Institute at Stanford University, and the Joan Shorenstein Center on the Press, Politics, and Public Policy in the Kennedy School of Government at Harvard University.

The award was originally designed to honor distinguished American journalists for their work on Asia, including veteran correspondents for leading American media such as the New York Times, the Washington Post, Newsweek, NBC News, PBS, and the Wall Street Journal. Past recipients include Stanley Karnow, Orville Schell, Don Oberdorfer, Nayan Chanda, Melinda Liu, John Pomfret, Ian Buruma, Seth Mydans, and Barbara Crossette.

Shorenstein APARC believes that it is vital to continue the Shorenstein Journalism Award, not only to honor the legacy of Walter H. Shorenstein and his twin passions for Asia and the press, but also to promote the necessity of a free and vibrant media for the future of relations between Asia and the United States. Moreover, as we have seen recently in the Middle East, a free press, not only in its traditional forms of print and broadcast but now also via the Internet and new avenues of social media, remains the essential catalyst for the growth of democratic freedom. The award is given annually based on the deliberations and decision of a distinguished jury whose members include:

Ian Buruma, the Henry R. Luce Professor of Democracy, Human Rights, and Journalism at Bard College, is a noted Asia expert who frequently contributes to publications including the New York Times, the New York Review of Books, and the New Yorker. He is a recipient of the Shorenstein Journalism Award and the international Erasmus Prize (both in 2008). 

Nayan Chanda, director of publications at the Yale Center for the Study of Globalization, served for nearly 30 years as editor, editor-at-large, and correspondent for the Far Eastern Economic Review. He was honored with the Shorenstein Journalism Award in 2005.

Susan Chira, assistant managing editor for news and former foreign editor of the New York Times, has extensive Asia experience, including serving as Japan correspondent for the Times in the 1980s. During her long tenure as foreign editor, the Times twice won the Pulitzer Prize for International Reporting (2009 and 2007).

Donald K. Emmerson, a well-respected Indonesia scholar, serves as director of Shorenstein APARC’s Southeast Asia Forum and as a research fellow for the prestigious National Asia Research Program (NARP). Frequently cited in the international media, Emmerson also contributes op-eds to leading publications such as the Asia Times.

Orville Schell is the Arthur Ross Director at the Asia Society Center on U.S.-China Relations, and is also a former jury member for the Pulitzer Prize for International Reporting. He has written extensively on China, and was awarded the 1997 George Peabody Award for producing the groundbreaking documentary the Gate of Heavenly Peace. He received the Shorenstein Journalism Award in 2003.

Daniel C. Sneider serves as the associate director for research at Shorenstein APARC and also as a NARP research associate. He frequently contributes articles to publications such as Foreign Policy, Asia Policy, and Slate and had three decades of experience as a foreign correspondent and editor for publications including the Christian Science Monitor and the San Jose Mercury News.  

Eight-four percent of Fortune Global 100 companies worldwide now utilize at least one social media platform (SMP), indicates a recent study by the public relations firm Burson-Marsteller.

Numerous statistical studies such as this exist, but how do we understand the numbers in terms of the actual impact of SMPs on business?

Despite the growing adoption of SMPs as a business tool, this is still a relatively new and under-studied area of technology—even in Silicon Valley where many SMP innovations originate, says Rafiq Dossani, a senior research scholar at Stanford University’s Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC). Dossani defines SMPs as “information and communications technology platforms designed for interaction among participants.” He and other academic and industry experts convened at Stanford on May 25 for a discussion of SMP business trends, especially in the areas of recruitment and business development in Silicon Valley.

Their goal? To begin developing a theoretical framework for the study of SMPs as a tool in today’s global business environment. Findings presented during the conference suggest that SMPs serve as another tool for doing business, but do not supplant existing systems and practices. In addition, a great deal of future research is needed on the subject.

Organized by Shorenstein APARC’s Stanford Program on Regions of Innovation and Entrepreneurship (SPRIE), the conference was the sixth in an annual series dedicated to examining the globalization of business services. Previous conferences have addressed topics including outsourcing, system integrators, international recruitment, and clean technologies.

Opening the first session about social media trends among Silicon Valley employers, Philip Jordan and Stephen Jordan of Green LMI Consulting presented findings from a recent survey they conducted of over three hundred firms, especially of larger and technology-related companies. Their study found that over half of Silicon Valley firms surveyed are utilizing social media for external communication and/or for the recruitment and evaluation of new employees, pointing to the utility for job seekers to maintain a professional-looking online presence. Nonetheless, they emphasized that “real” skills and expertise still matter the most to employers.

Manuel Serapio, faculty director and associate professor of international business at the University of Colorado Denver (UC Denver) moderated the panel discussion that followed. Panelists Rahim Fazal, CEO and co-founder of Involver, and Tuomo Nikulainen, a researcher at ETLA, the Research Institute of the Finnish Economy, provided commentary during the session.

Dossani led the second session about social media in the workplace with a presentation summarizing a study he conducted on the value of SMPs to business organizations. Surveying employees at twenty Silicon Valley companies, Dossani tested the hypothesis that a SMP has value “only if it improves the reliability of existing information or enables the generation of new information.” SMPs do not automatically generate such information, he stated. Some SMPs are better at generating reliable information (eg., a CEO’s blog) and others enable the generation of new information (eg., a discussion forum). Dossani categorized SMPs in the study by the extent of collaboration they permitted among participants in the creation of new information, as well as the control that was possible over the flow of information. Depending on how the usage of an SMP is organized—who participates and its governance structure—information of potential value to corporates is generated. Dossani noted the difference between individual SMPs, such as Twitter, and websites, such as YouTube, that integrate a number of different social media functions, including video and discussion forums.

In the study, Dossani proposed a theoretical framework for research on SMP business trends, informed by work about strong and weak “ties” conducted by Stanford sociologist Mark Granovetter. The survey results indicated that SMPs are found useful for project management (low control/high collaboration SMPs) and building employee and consumer awareness (high control/low collaboration SMPs). While this provided support for the hypothesis, said Dossani, other evidence did not support it, such as the limited use of SMPs for human resource functions and strategic planning. This might be due to the nascency of technologies, lack of diversity of platforms, or limited familiarity with the potential of SMPs—clearly, exciting subjects for future research, he concluded.

Henry S. Rowen, co-director of SPRIE, moderated the panel discussion that accompanied Dossani’s presentation. Panelists included Matt Ceniceros, director of global media relations at Applied Materials; Ankit Jain, a software engineer at Google; Don McCullough, vice president of marketing for IP and broadband at Ericsson; and Saurabh Mittal, head of customer experience practice at Wipro.

Emerging from the conference is the understanding that companies are increasingly embracing SMPs as a tool to enhance their current business practices, but not uniformly. To understand the role of SMPs in business—both in Silicon Valley and worldwide—a theoretical framework, such as Dossani suggested, and further studies are needed.

Papers and slides from the two main presentations are now available online, with full audio from the event to be added soon.

In addition to longtime Globalization of Business Services conference co-sponsors Wipro, UC Denver, and ETLA, Adobe and Ericsson also provided co-sponsorship for this year’s event.

A year has passed since the South Korean warship Cheonan sank into the depths of the Yellow Sea, an event attributed to an attack from North Korea and one that rekindled afresh the ongoing tensions between South and North. In that time, Pyongyang has transmitted confusing signals to the world about the strength of its leadership and its intentions toward South Korea, including publishing photos of a steely but frail-looking Kim Jong Il alongside his young heir apparent Kim Jong Un and unexpectedly attacking Yeonpyong Island in late November. It is clear that the Kim Jong Il regime still maintains strong control over its citizens and that the country's nuclear program continues to grow. Nevertheless, there are hints of instability and signs of information from the outside world trickling into North Korea that point to coming change.

During an April 21 television interview, visiting fellow Sang-Hun Choe, an International Herald Tribune journalist with many years of experience reporting on North Korea, addressed the complexity of the country's current political situation, noting the lack of firsthand information and the mixture of fear and genuine belief motivating adherence to the longstanding official party line. Choe emphasized the importance for the countries most closely tied to North Korean political developments—especially South Korea, the United States, and China—to consider the key questions regarding the future of North Korea, including what shape a transfer of power or a regime collapse could take.

Media coverage of North Korea

Reporting on North Korea is no simple matter, due in large part to the government's tight control on the flow of information in and out of the country. "North Korea is so closed that it is almost impossible for journalists to gather firsthand information," stresses Choe. Television and radio broadcasts and the internet are closely monitored in North Korea, and there is a recent move to confiscate mobile phones as they are smuggled into the country.

Choe suggests that a journalist's own interests and the political agenda of his or her country often shape the angle of their coverage of North Korea. For example, the U.S. media tends to focus on North Korean nuclear developments and the resumption of the Six Party Talks, a reflection of the official U.S. defense agenda. Reporting in South Korea is not quite as straightforward. "South Korea's relationship with North Korea is very complex," Choe states. While there is deep resentment toward North Korean attacks on the South, there is also a sense of shared Korean identity that influences South Korean news coverage of North Korea, he says.

Juche and the Kim family dynasty

Tapping into the deeply rooted sense of nationalism that emerged in Korea as a result of great power competition over the peninsula, North Korea's founder Kim Il Sung masterfully applied the principle of juche to found his family's political dynasty. "It [‘juche'] is very difficult to translate," says Choe. "One of the most common English translations is ‘self reliance,' but that does not really explain everything. It is more like ‘in our own way of living' or ‘in charge of our own fate.'"

North Korean citizens do not mindlessly follow the official party ideology, stresses Choe. Some people are motivated by fear of punishment, while others firmly believe in juche. "We have to take these two elements into account when we try to understand North Korea," he says. "There is fear, but there is also pride in their system. Whether you call it ‘brainwashing' or not, it is the reality."

Kim Jong Il's apparently failing health and heir Kim Jong Un's youth and lack of experience weigh heavily on the minds of political analysts. Photos suggest that Kim Jong Il is recovering from a stroke, a fact confirmed several months ago by the South Korean government. According to Choe, the key question now is how long Kim Jong Il will live. "[He] did not expect that he would have a stroke," he says, "so the transition [of power] is being prepared in a hurry." Kim Jong Il's own rise to power was gradual and he held numerous political positions over the years. Despite being made a military general in September, Kim Jong Un's political experience is comparatively limited.

Future concerns and possible scenarios

Despite uncertainties about the transfer of power in North Korea, recent reports suggest that the country continues to develop its nuclear program. In addition to the regional security concerns this poses, the nuclear accident in Japan this March raises environmental safety questions. For example, how would North Korea prepare for or respond to damage to a nuclear facility caused by a natural disaster? "Despite being a very technologically advanced country, Japan has still had a lot of difficulties dealing with its nuclear disaster," Choe emphasizes.

While North Korea's juche ideology continues to legitimize the Kim family dynasty, Choe suggests that the current system cannot last forever, especially with the country's ongoing food shortages and the significant regional economic and political developments of the past few decades. "If you look at Northeast Asia, all of the other former communist countries are more or less thriving by adopting market reforms/economies, and North Korea is left alone," he says. "It is a very poor, isolated country in a very well-to-do neighborhood of the world—it cannot last forever."

Choe downplays the possibility of an Egypt-style revolution in North Korea, but suggests that China, South Korea, and the United States should consider the potential scenarios for the future of North Korean politics. "The big question is when and how change will come," he states. "If the regime collapses, will there be some kind of power struggle between factions? Is China going to intervene?"

China does not necessarily support North Korea's political decisions, including its nuclear program and economic policies, Choe suggests, but the collapse of North Korea could lead to a mass exodus of refugees into its northeastern provinces. Furthermore, he says, "Another concern for China is what will happen on the Korean Peninsula if North Korea collapses. Is South Korea going to take over the northern half of the peninsula and create one unified Korea, or is America? China might not be happy to have a small, but well-to-do pro-America unified Korea right on its border . . . That explains its attitude seemingly ambiguous [toward North Korea.]"

It is certain that the current North Korean political situation is a very puzzling and complex one, with apparently more questions than answers at this time. As Choe suggests, it is most important now for the world—especially China, South Korea, and the United States—to examine the possible future issues and scenarios facing North Korea, and to identify the related key questions in an effort to prepare for the inevitable change that will one day come.

A full recording of Choe's interview is available online at the KEMS TV website (Korean language).