The Globalization of Cleantech: The Fifth Annual Globalization of Services Conference


Date and Time

December 8, 2009 8:00 AM - 5:00 PM



Open to the public.

RSVP required by 5PM December 07.


Bechtel Conference Center

FSI Contact

Silicon Valley is increasingly invested in clean technologies and is already looked upon as a global leader in new technological development. As happens with most new technologies in their infancy, Silicon Valley's focus is currently on component manufacturing. However, a difference from earlier technology cycles is the upfront impact of globalization, especially the emergence of China and India as providers of skilled labor and large markets.  Accordingly, the globalization of cleantech could follow some well-trodden paths and some new ones:

  1. As manufacturing gets modularized, firms such as Applied Materials might shift component work to East Asia. Some of this is already happening.
  2. System integration and other service provision might increasingly be provided by the large Indian system integrators. As of 2009, however, there is little evidence of this happening.
  3. Firms in Europe and East Asia have been investing in cleantech for some time now, and might participate in technological leadership. 

In each case, we are interested in exploring the time-frame and the driving forces.   These will typically be outcomes of a mix of regulatory, domestic market and skills issues.

The conference, the fifth in the annual series on the Globalization of Services, will likely host about 20 academics and 40 corporates, as with past events. 

Presentations are planned by firms in Silicon Valley in the fields of component manufacturing, systems integration and service provision; by overseas service providers on how outsourcing in these areas improves outcomes in terms of strategic direction, efficiency, cost-savings and accountability; by OEMs on supply-chain linkages with service outsourcers; and by venture capitalists and consultants on how their work helps the process of outsourcing cleantech services.

Registration is required for this event ($30 by Dec. 4, $45 late) and includes continental breakfast, lunch and free parking. Use the RSVP link at the top of the page to register.

Information on the previous Globalization of Services conference, including presentations, is available here.

8:00 Registration and Breakfast
8:30 Welcome and Objectives
Rafiq Dossani

Keynote: Fostering the Green Economy--The Case of California
Ricardo Martinez Garcia, Deputy Secretary, California Environmental Protection Agency

9:15-10:30 Panel: Cleantech technology trends
Marc Hoffman, Glacier Bay | Ajit Nazre, Kleiner Perkins | Swaminathan Venkataraman, Standard & Poor's
Lead discussant: Professor Dimitris Assimakopoulos, Grenoble School of Management, France
10:30-10:45 Break
10:45-12:30 Panel: Software and services
Chris Farinacci, | Matt Denesuk, IBM | Sai Gundavelli, Solix
Lead discussant: Professor Petri Rouvinen, ETLA Finland
12:30-1:45 Lunch
1:30-3:30 Panel: Manufacturing
Charles Consorte, Zeptor | Chris D'Couto, Neah | Marc Hoffman, Glacier Bay
Lead discussant: Professor Margot Gerritsen, Energy Resources Engineering, Stanford University
3:30-3:50 Break
3:50-5:30 Panel: Globalization
Rafiq Dossani, Stanford | Joe Muscat, Ernst and Young | Bob Nelson, Akin Gump | Sean Wang, ITRI | Tomoya Yamashiki, Toray Industries (America) Inc.
Lead discussant: Henry Rowen, Stanford University


This conference is the 5th annual "Globalization of Services" conference, made possible through the generosity and efforts of ETLA, The Research Institute of the Finnish Economy, the University of Colorado, Denver and Wipro.

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