Business
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From his journalistic point of view, Jaekwon Son will discuss competitiveness and weaknesses of Samsung and Psy that have recently made top news stories.

Son is a 2012-2013 visiting scholar with the Korean Studies Program at the Shorenstein Asia-Pacific Research Center. Son, a reporter at the Maeil Business Newspaper in Korea, conducts research on the impact of new media journalism, such as social networking through smart devices. He has co-authored several books including The Appstore Economics (2010), Mobile Changes the World (2010), and The Naver Republic (2007). He has been awarded Jounalist of the Month from the Korea Jounalist Association (2012) and Jounalist of the Year from the Hanvit Culture Foundation (2008).

Son holds a BA in classical Chinese from Korea University.

 

Philippines Conference Room

Jaekwon Son 2012-2013 Visiting Scholar, the Shorenstein Asia-Pacific Research Center Speaker
Conferences
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South Korea's Manchurian action films have recently received critical interest for the genre’s unique configuration of such themes as colonial history, nationalism, masculinity, geography and generic hybridity.  This presentation revisits the genre with a different thematic focus and question: the political economy of anti-colonial nationalism.  More specifically, it brings attention to the logic of money inherent in the genre and explores the broad implications of this thematic convention.  Contrary to the genre’s lofty political agenda, Manchurian action films collectively render the unsettling and scandalous trappings of anti-colonial nationalism of South Korea. 

Philippines Conference Room

An Jinsoo Assistant Professor, Korean Studies, Department of East Asian Languages and Cultures, University of California at Berkeley Speaker
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Shorenstein APARC
Encina Hall C333
616 Serra Street
Stanford, CA 94305-6055

(650) 724-1320 (650) 723-6530
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2013 Visiting Scholar
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Dong-Wook Lee is a visiting scholar at the Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC).

Lee has worked for many different divisions at the Republic of Korea’s Ministry of Knowledge Economy, in various fields such as automobiles and shipbuilding, overseas resources development, inter-Korean economic cooperation, industrial complex development, and emerging industries policies, to name a few. At the ministry, he has played a central role in developing industry related policies, enhancing the competitiveness of Korea's industries, strengthening cooperation between North and South Korea, and promoting industrial convergence.

Before Lee came to Shorenstein APARC, he was a director general in charge of the Korea Trade-Investment Promotion Agency (KOTRA)’s Foreign Investor Support Office to attract foreign direct investment. He has served as a public official for more than 20 years since passing the Examination for Higher Civil Service (finance and economy) in 1991.

Lee acquired a BA in business management from Yonsei University and an MA in public administration from Seoul National University. He earned a PhD in economics from KonKuk University in February 2012.

Shorenstein APARC
Encina Hall, Room E301
Stanford, CA 94305

(650) 723-4558 (650) 649-8323
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2012-2013 Visiting Scholar
JaeKwon_Son_3x4.jpg

Jaekwon Son is a 2012-2013 visiting scholar with the Korean Studies Program at the Walter H. Shorenstein Asia-Pacific Research Center. Son, a reporter at the Maeil Business Newspaper in Korea, will conduct research on the impact of new media journalism, such as social networking through smart devices. 

Son has co-authored books including The Appstore Economics (2010), Mobile Changes the World (2010), and The Naver Republic (2007). He has been awarded Jounalist of the Month from the Korea Jounalist Association (2012) and Jounalist of the Year from the Hanvit Culture Foundation (2008).

Son holds a BA in classical Chinese from Korea University.

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Returning to her office in Pyongyang from a site visit to an agricultural development project one day last year, Katharina Zellweger had a revelation to share with her colleagues:

“I saw trees, bushes, upland rice, maize, berries, and all kinds of other crops planted on the hillsides!” she said.

Life in North Korea today is much more vibrant than the stark slopes and muted grey concrete buildings Zellweger encountered when she began traveling to North Korea in the mid-1990s. Day-to-day existence is still a struggle for many people, especially in the countryside, but Zellweger, who is the 2011–12 Pantech Fellow with Stanford’s Korean Studies Program, has watched positive change slowly ripple throughout the country for 17 years.

“If you have the patience and perseverance, and try to understand the country as well as you can, it is possible to do work there that is meaningful for the survival of the people and for the future of the country,” she said during a recent interview. 

Zellweger’s projects in North Korea began in 1995 while she worked for the Hong Kong office of Caritas Internationalis, a Catholic network of humanitarian organizations, and continued when she moved to Pyongyang to lead the efforts of the Swiss Agency for Development and Cooperation, a part of Switzerland’s Federal Department of Foreign Affairs. She lived in Pyongyang and interacted with North Koreans on a daily basis for five years until coming to Stanford in October 2011.

Since her earliest visits to North Korea, Zellweger has introduced ways to help alleviate the formidable problem of food scarcity and hunger. North Korea has always been a country of urban dwellers, she said, and the 60 percent of North Koreans who live in cities drain the countryside of its crops. In an effort to carve out new places to grow food during the toughest years, farmers have resorted to stripping hillsides of their trees. The solution is short-term and unsustainable, though, as the denuded slopes can only be planted for a few years, and it leads to soil erosion and flooding.

“If you do not have enough to eat and you are hungry, that is what people do,” Zellweger said. 

She and her team tackled the problem in one province with a simple solution. They taught rural housewives to plant bands of deep-root vegetation every 10 meters along cleared hillsides. The slopes are a “no man’s land” outside of the commune system, and the women have official permission to either keep what they harvest or sell it in the market for extra income. The environment also reaps big benefits from this sustainable agricultural method, which is catching on in more provinces.

“The last time I visited the project, the women told me that they now grow about 15 species of crops, whereas previously they only had one or two,” Zellweger said. “It has brought biodiversity back to those areas.”

Along with receptiveness to new farming techniques, North Koreans have also embraced certain technological developments. Even though the city and countryside are relatively cut off from one another, for example, cell phone tower transmissions now crisscross most of North Korea. Already one million of North Korea’s 24 million citizens own cell phones, and can find coverage in 75 percent of the country.

“Mobile telephones are not just in the big cities—even farm managers have them,” Zellweger said. “With that, communication has improved a lot among the North Korean people.” 

Some ripples of change have also penetrated North Korea’s educational system. English replaced Russian a few years ago as the main foreign language taught in school, Zellweger said, who smiled as she described the warbling greetings of school children who would sometimes approach her to test out their language skills.

“Years ago, I would not even have eye contact with people,” she said. “People would simply look down, and I would feel like thin air, as if I did not exist. That has gone—there is now a certain amount of natural curiosity.”

When she first began visiting North Korea, the Pyongyang Business School, a professional development project close to Zellweger’s heart, did not exist yet. Under her leadership, several groups of 30 to 35 mid-level managers and government officials had the opportunity to participate in a special diploma program. During each 12-month program cycle, lecturers from the Hong Kong Management Association flew monthly to Pyongyang to teach an intensive three-day seminar on subjects ranging from finance to management.

“The Hong Kong lecturers would say, ‘We could not have more diligent students,’” Zellweger said. “The feedback from the students was also very, very positive.”  

As Zellweger experienced during her 17 years working in North Korea, change may unfold gradually there but it does come. And for the positive development to grow even more transformative, she said, the basic needs of everyday North Koreans must be met. 

“When basic needs like food and medical care are covered, I believe things will start moving forward at a different pace,” Zellweger said. “There are 24 million people in North Korea who just want to lead a decent life, and who have the same dreams and hopes as we all have. That goes beyond any political issue.” 

Zellweger will give a talk on May 11 about her work and the change she witnessed in North Korea.

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Katharina Zellweger, 2011-12 Pantech Fellow, holds a drawing she has been presented with by a child at a North Korean school.
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Katharina Zellweger will share her insights into North Korea based on her experience as a development and humanitarian aid worker and a resident of Pyongyang. Closely interacting with North Koreans daily, Zellweger lived in Pyongyang for five years as the North Korea country director for the Swiss Agency for Development and Cooperation (SDC). She is a Swiss national with over 30 years of experience in humanitarian work from an Asian base. Her primary engagement has been with China and North Korea.

While heading the SDC program in Pyongyang, Zellweger focused on sustainable agricultural production to address food security issues, income generation to improve people's livelihoods, and capacity development to contribute to individual and institutional learning.

Before joining SDC, Zellweger worked nearly 30 years at the Caritas Internationalis office in Hong Kong, where she pioneered the organization's involvement in China and North Korea. In recognition of her work in North Korea, the Vatican made Zellweger a Dame of St. Gregory the Great in 2006. 

Zellweger holds a master's degree in international administration from the School of International Training in Brattleboro, Vermont, and a Swiss diploma in trade, commerce, and business administration. She also apprenticed with Switzerland’s national agricultural management program.

Zellweger joined the Korean Studies Program as the 2011—12 Pantech Fellow to conduct research on the transformation, especially social and economic change, of North Korea and its society.

Philippines Conference Room

Katharina Zellweger 2011-2012 Pantech Fellow Speaker
Seminars
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Katharina Zellweger will share her insights into North Korea based on her experience as a development and humanitarian aid worker and a resident of Pyongyang. Closely interacting with North Koreans daily, Zellweger lived in Pyongyang for five years as the North Korea country director for the Swiss Agency for Development and Cooperation (SDC). She is a Swiss national with over 30 years of experience in humanitarian work from an Asian base. Her primary engagement has been with China and North Korea.

While heading the SDC program in Pyongyang, Zellweger focused on sustainable agricultural production to address food security issues, income generation to improve people's livelihoods, and capacity development to contribute to individual and institutional learning.

Before joining SDC, Zellweger worked nearly 30 years at the Caritas Internationalis office in Hong Kong, where she pioneered the organization's involvement in China and North Korea. Her humanitarian aid programs in North Korea were coordinated through Caritas-Hong Kong. In recognition of her work in North Korea, the Vatican made Zellweger a Dame of St. Gregory the Great in 2006. 

Zellweger holds a master's degree in international administration from the School of International Training in Brattleboro, Vermont, and a Swiss diploma in trade, commerce, and business administration. She also apprenticed with Switzerland’s national agricultural management program.

Zellweger joined the Korean Studies Program as the 2011-12 Pantech Fellow to conduct research on the transformation, especially social and economic change, of North Korea and its society.

Philippines Conference Room

Katharina Zellweger 2011-2012 Pantech Fellow; North Korea country director, Swiss Agency for Development and Cooperation Speaker
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The Korean Studies Program (KSP) at Stanford University’s Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) announces that Katharina Zellweger, currently the North Korea country director for the Swiss Agency for Development and Cooperation (SDC), will be the program’s 2011–2012 Pantech Fellow.

Zellweger joins KSP this November after five years of living in Pyongyang, where she works side-by-side with a large North Korean staff on aid and development projects. Through her SDC and earlier work, she has witnessed modest economic and social changes not visible to most North Korea observers. Her research at Shorenstein APARC will draw on her over fifteen years of humanitarian work in North Korea and explore how aid intervention can stimulate positive sustainable change there.

While heading SDC’s Pyongyang office, Zellweger has focused on sustainable agricultural production and income generation projects. She is well versed in observing and reporting on political, social, and economic trends and developments. As the Swiss government’s top official living in North Korea, Zellweger also represents her country at official meetings with North Korean leaders when the Swiss ambassador, who resides in Beijing, is unavailable.

Prior to joining the SDC, Zellweger worked for nearly thirty years at the Caritas Internationalis office in Hong Kong, the center of its international activities. She organized and led aid and development projects related to North Korea for ten years there. Her work included collaborating with the media to generate national and international awareness about North Korean humanitarian issues.

Zellweger holds an MA in international administration from the School of International Training in Brattleboro, Vermont, and a Swiss diploma in trade, commerce, and business administration. She also apprenticed with Switzerland’s national agricultural management program.

In 2006, the Vatican named Zellweger as a Dame of St. Gregory the Great, and in 2005 South Korea’s Tji Hak-soon Justice and Peace Foundation honored her with its annual award. She is an active member of the International Women’s Forum and of the Kadoorie Charitable Trust.

“No one in the world has more experience than Director Zellweger in dealing with North Korean humanitarian and development issues,” says KSP director Gi-Wook Shin. “We are delighted that she will join us to reflect on and teach about her experiences and insights gained over a lifetime of work in that troubled country.”

Established in 2004, the Pantech Fellowship for Mid-Career Professionals, generously funded by Pantech Co., Ltd., and Curitel Communications, Inc. (known as the Pantech Group), is intended to cultivate a diverse international community of scholars and professionals committed to and capable of grappling with challenges posed by developments in Korea.

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Katharina Zellweger, 2011-2012 Pantech Fellow
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