On March 26, 2011, Gi-Wook Shin, director of the Stanford Korean Studies Program (Stanford KSP) and the Walter H. Shorenstein Asia-Pacific Research Center, presented the keynote address "Teaching Korea to Korean American Students" at a gathering of two hundred Korean-language instructors organized by the Korean Schools Association of Northern California (KSANC).

Shin pointed to the connection between language and identity, emphasizing the importance of developing Korean-language skills in children of Korean ethnicity growing up in the United States. He noted the dual significance of having a strong, well-rounded Korean American identity: one rooted in a solid understanding of Korean language, culture, and history, with also a firm sense of being American.

KSANC is a non-profit organization dedicated to providing Korean-language instruction and programming about Korean culture and history to children and adults. Through its outreach activities, Stanford KSP helps to support the mission of KSANC and numerous other non-profit education organizations throughout Northern California.